Free Playbook

Most Shopify Plus stores leave 20–30% of their revenue on the table.

This Playbook gets it back.

Get the exact strategies, frameworks, and benchmarks used across 100+ Shopify Plus stores — covering every stage of your revenue funnel, from product page to post-purchase.

Get Instant Access — It's Free
The Shopify Plus Revenue Playbook
Zipify is trusted by 50,000+ Shopify stores.
$1B+
In Merchant Data
100+
Shopify Plus Stores
$233K
AvG. Revenue Increase
30×
Average ROI
Trusted by 50,000+ Shopify brands, including
FORIA
FORIA
Victoria Beckham Beauty
Victoria Beckham Beauty
Cheech & Chong's
Cheech & Chong's
Pura
Pura
Manta Sleep
Manta Sleep
Vitality Extracts
Vitality Extracts
Primal Harvest
Primal Harvest
Lume
Lume
Lifeboost Coffee
Lifeboost Coffee
NutriPaw
NutriPaw
FORIA
FORIA
Victoria Beckham Beauty
Victoria Beckham Beauty
Cheech & Chong's
Cheech & Chong's
Pura
Pura
Manta Sleep
Manta Sleep
Vitality Extracts
Vitality Extracts
Primal Harvest
Primal Harvest
Lume
Lume
Lifeboost Coffee
Lifeboost Coffee
NutriPaw
NutriPaw
What's Inside

15 Chapters. Every Revenue Lever.

A complete system for full-funnel revenue optimization — built from what's actually working across 100+ Shopify Plus brands right now.

Chapter 01
The Revenue You're Leaving on the Table
The full-funnel framework and where most stores are bleeding revenue without knowing it.
Chapter 02
Landing Page CRO
How to turn more ad clicks into buyers before they ever reach your product page.
Chapter 03
Product Page Optimization
The highest-leverage page on your site. Most stores have it half-optimized.
Chapter 04
Cart & Checkout Optimization
Stop losing customers at the finish line. The checkout fixes that move the needle fastest.
Chapters 05–06
Post-Purchase & Thank-You Page Upsells
The most profitable 60 seconds in ecommerce — and most stores leave it half-done.
Chapters 07–08
A/B Testing Engine & RPV Dashboard
How top brands run 10+ tests a month and compound their gains over time.
Chapters 09–10
Pre-Purchase Offers & Bundle Strategy
Win revenue before checkout begins. Bundle frameworks that grow margin, not just AOV.
Chapter 11
Passive Thank-You Page Revenue
Turn your thank-you page into a revenue stream with zero extra traffic or offers.
Chapter 13
5 Case Studies: Real Stores, Real Results
Before-and-after data from 5 actual Shopify Plus brands running this system.
Featured Chapter · Chapter 14
90 Days to 20% More Revenue
The exact roadmap the Zipify Plus team runs with every new Shopify Plus merchant — structured phases, clear milestones, no guesswork. You'll know exactly what to build first, what to test, and when to scale.
Days 1–30
Close Your Biggest Revenue Gaps
See exactly where you're losing revenue and launch high-impact offers that start converting immediately.
Days 31–60
Turn Your Data Into Revenue
Quickly test, learn, and improve your offers every week — and gain instant, measurable revenue.
Days 61–90
Scale a System That Compounds
Stack your wins across the full funnel and hit 20%+ more revenue with a system that keeps growing.
Ezra Firestone
"We scaled to $200 million not by spending more, but by getting more from the same traffic.

Better engagement, better retargeting, better conversion rates, better AOV — that's where the real money is."
Ezra Firestone
Founder & CEO, Zipify
20–30%
Revenue Left on Table
90 Days
To Recover It
$0
Extra Ad Spend
Who This Playbook Is For

This was written exclusively for Shopify Plus operators.

Founders & CEOs

You're focused on scaling the brand and leading your team — not deep in the weeds of conversion optimization. But you know there's more revenue in your store than you're capturing, and you're responsible for making sure it gets there.

Ecommerce Managers

You own the store's performance — the tech stack, the funnel, the numbers. You're juggling a lot, and you know that full-funnel optimization isn't happenening yet at the cadence it deserves. This is the framework to get there without adding headcount.

Heads of Marketing & CMOs

CAC keeps climbing and ROAS keeps compressing — on every traffic channel. You know the answer isn't more ad spend. It's more efficiency. This playbook is the revenue strategy that is going to make your acquisition work harder.

Strategic Operators

You understand the levers. You have the tools and the team. What you need is the industry benchmarks, the funnel sequencing, and the testing cadence to close the gap between where your store is and what it's actually capable of.

Your Competitors Aren't
Waiting to Figure This Out

The brands scaling fastest on Shopify Plus aren't spending more on ads. They're doing more with the traffic they already have — getting more revenue from every view, click, and conversion.

While most stores are experts at one or two of these strategies, they're running complete systems. They're testing continuously. They're compounding small gains into big leads. The gap between them and everyone else is getting bigger. This playbook is how you close it.

Ready to Stop Leaving
Revenue on the Table?

Download the free playbook and get the complete system — 15 chapters, real data, and a step-by-step 90-day roadmap you can start using this week.

  • The full-funnel framework used by 100+ Shopify Plus stores
  • 15-chapter guide covering every revenue stage
  • 5 case studies with real before-and-after data
  • 90-day roadmap to 20% more revenue with clear milestones
  • Backed by $1B+ in Shopify Plus merchant data
Get Instant Access — It's Free
The Shopify Plus Revenue Playbook
Join 100+ Shopify Plus brands already using this system.
Zipify is trusted by 100,000+ Shopify stores

Zipify literally invented Shopify upsells in 2014, and we're the only upsell team with a proven 10+ year track record scaling 7, 8, and 9-figure Shopify Plus brands. We've helped Shopify merchants capture over $1 billion in extra revenue. The strategies in this playbook are backed by real data from 100+ Plus merchants running our full-funnel system right now. This playbook couldn't have come from anyone else.

Zipify Plus
Want us to run this playbook for you?
Our team implements these exact strategies for Shopify Plus brands — so you get the results without the lift.